As a small business, you’re probably still figuring out the ropes and there’s definitely a lot of cautious planning to be done. It’s important to realize that if you want to be a successful entrepreneur, you can’t juggle too much at once. Choose your strengths and stick to them till things pick up because you will undoubtedly struggle in those first few months. This is where outsourcing comes in handy- it frees up your time and is actually far more cost-effective in the long run. So here are some of the top tasks you should consider outsourcing.

Content Marketing

This content refers to educating your target audience in your industry without being too forward in the sales aspect. By educating your audience you prove yourself to be someone with knowledge- someone that can be trusted. Thus, it’s a sure method of building your credibility and reputation. Unfortunately, content marketing has to be regular if you want it to have an impact. So ultimately, it takes up far too much of your time in production and distribution. Consider outsourcing this work to an agency or even a freelance writer!


Studies have shown that if you try to juggle too much at once, you can actually experience a whopping 40% decrease when it comes to productivity! You definitely do not want this to affect and bring about errors in something as vital as handling the finances of your business. In those beginning unstable moments of starting and running a small business, hire a bookkeeper to handle your finances so that you have everything running smoothly and accurately.


If you’re not ready to hire your own accountant and handling payrolls isn’t really your strong suit, then it’s best that you get this one outsourced too! Calculating salaries is a simple way of putting this but given all the regulations to be heeded, a mistake in this task can lead to fines that can amount to countless dollars. This could set you back years and even leave you broke if you’re a business that is just beginning to start out. So make sure you avoid any of these costly mistakes and outsource the job instead!


The first mark of an expanding and successful small, start-up business is when recruitment occurs. It means you’re doing well enough to delegate and your attention can now be directed on expanding to reach a bigger clientele. Recruitment can be a pretty tiresome process, however, and definitely costly when you can’t filter out the best candidates for the job and this is precisely why you should invest in one of the top recruitment agencies London to do it for you.

Conversion Rate

When using online marketing and content, there’s a lot of research to be done if you truly want to maximize your business’ reach and sales. A small lift in conversions can lead to a huge difference in terms of impact and it all boils down to finding out what works and what doesn’t- or sometimes, what works better. You can put in all the work yourself or you can simply hire an agency that specializes in conversion optimization do to it for you.

There you have it! These are the top tasks a small business would benefit from outsourcing- but only if they aren’t one of your strengths of course!

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